Gran Patrón and Smoky Honours conventional production techniques, to make the Tequila’s Smoky aroma and taste, the heart of the plant Weber Blue agave is roasted in secretive stone pits at the Patrón Hacienda in the Jalisco Highlands.
The cooked Weber Blue agave is then crushed with volcanic stone Tahona wheel before juice and fibers are located in Pine Wood fermenters after that distilled in copper pot stills. According to the Gran PATRON, the Tequila boasts aromas of spices, artichoke, pepper, and hints of yum sweet citrus on the smooth with a sweet taste, distinctive smoked Weber Blue agave, and citrus notes, and long peppery touch.
At PATRON we’ve forever been dedicated to preserving conventional Tequila creating methods. With Gran PATRON smoky we have taken that vow one step ahead by exploring the Antique technique of roasting the Weber Blue agave in small undergrounds stone, resulting in a balanced but yet complex smoky taste, said worldwide chief marketing officer at Patrón’s Lee Applbaum.
Well Packaged in a tall 75-CL brown pot closed with a Portuguese cork stopper, Gran PATRON Smoky goes on sale in pick US states this month priced at $199 USD and will be rolled out into other major worldwide markets next year. This can be enjoyed neat, in a cocktail or on the rocks.
Massive Bacardi bought Patrón for $5.1 Billion USD in one of the most luxurious deals ever made for a spirits trademark, which eclipsed the Diageo/Casamigos agreement by $4.1 USD Billion. Patrón was founded in 89 by John Paul DeJoria Californian entrepreneur, co-founder of Paul Mitchell hair products.
The company launched at the audacious cost of $37 USD a bottle when the mega-premium Tequila category did not exist. It’s now the sector’s leader, with U.S sales of $1.9 billion USD in 2016-2017, according to Euro-monitor.